As with everywhere else in your Analytics tools, you can set a wide variety of filters to narrow down the list of titles you want to check out.
Click the gear/settings icon to reveal a menu in which you can set a few parameters for this graph.
Here’s an explanation for each of your options:
You can select to view results for your own market, or another market’s top-ordered titles. So, this graph will show the aggregated on-order data that shows in the POS feeds from each organization in that selected market.
Number of Titles:
How much time do you have? What sort of project are you working on? How big is your shop? A quick look at the 100 most-ordered titles in a given category (see about applying filters here) can be a nice and quick view of upcoming big titles you should probably know about.With that in mind, this shop can view the top 100 titles and really just zero in on a few that are not currently on order, whether their buyer missed or skipped those titles.
Minimum On Hand:
You’ll want this set to “0” for this graph, since these are, by definition, titles that are not currently in stock.
Pub Date Range:
The most common use for this graph, and a best practice, would be to look, mid-month or so, at the most-ordered titles coming out next month to help you catch those bigger titles that you may have missed. You can set that range of publication dates here. You can, if you like, extend this out a full season, even, to see which titles are the most popular among your peers for the upcoming holiday season, for example. Looking at a larger range, you may want to increase the number of titles you’re viewing.
Shelf Says are fully explained here. This essentially allows you to set an upper and lower performance measure on your inventory. These numbers are not really as relevant in this graph as they are in the rest of the Analytics tools, since these titles are likely not on your shelves yet. Mostly what you’re looking at here is whether titles are on order or not, and then details about those orders, market-wide.